The Digital Storefront Experience: Shaping Retail’s Future

As Consumers become more demanding, and expect the digital world to pervade in to all touchpoints of thier life, brick and mortar retail stores are no exception. There is rapid proliferation of technology in retail, as stores want to bridge the gap between digital and physical. This is done by building Omni-channel strategies, delightful and […]

The Digital Storefront Experience: Shaping Retail’s Future

May 16, 2016
By ResearchFox Team
Startups

PHD Concept – Passion, Hunger & Drive of the Startup

Sounds minimal unexpected in nature so it has diverse importance. PHD stands for Passion, Hunger & Drive are the driving forces for a startup to sustain in the market. Once Steve Jobs quoted that “You have to be burning with an idea, or a problem, or a wrong that you want to right. If you’re […]

Value Chain of Unmanned Decision Science Industry

True to the statement by Alan Key, a noted Computer Scientist, who said that The best way to predict the future is to invent it, recent trends in technology has brought about a sea change in data intelligence and decision science which comprises of collection, processing and application, thereby completing the full cycle of the […]

Digital disruption is more than a Buzzword!!

Everyone is wondering (and few are worrying!) about digital disruption taking place across industries. This is bringing the most impact on business. It is actually the change brought forth by new digital technologies along with strong business models, which threaten the value proposition of the existing incumbents. Innovation and disruption are constant in this dynamic […]

Think Social Media before Launching a Product/Service

I firmly believe that most of the organizations are relying on social media nowadays due to their broad reach and provides the best option for the corporations to determine the how good they are in the context of customer or market reach and product visibility. Social media not only increasing the website visibility, product sales, […]

Digital Wallet – Let’s Get Digital

Sounds not new but purely changing the traditional mode of payment. If we look at 20 years back, people used to carry hard cash in their wallet to make a payment and still in rural places, where technology, infrastructure is not occupying one’s mind, people prefer traditional wallet to carry cash over Digital wallet. In rural […]

February 26, 2016
By ResearchFox Team
Consumer Research

Sentiment Analysis in Market Research: Methods & Uses

Customers express opinions through reviews, social posts, surveys, support conversations, app feedback, and community discussions. Sentiment analysis helps organisations organise this unstructured language and identify whether it signals positive, negative, or neutral attitudes. The value is not the sentiment score alone. The real advantage comes from connecting emotion to a topic, customer segment, journey stage, […]

February 23, 2016
By ResearchFox Team
Consumer Research

What Is a Brand Bible? Components and Research Guide

A brand can look polished and still feel inconsistent. The website may use one promise, sales teams may use another, customer support may speak in a completely different tone, and product teams may interpret the audience in their own way. Customers notice this fragmentation even when they cannot name it. A brand bible solves this […]

February 12, 2016
By ResearchFox Team
Market Research

Stay ahead of your consumers – segmentation continues to create opportunities for growth

A firm cannot devise a market strategy without market segmentation. If firms don’t do segmentation, they do not know whom they have to sell and what they have to sell. Segmentation is an effective method to increase the focus of a firm on market segments. So exactly what is market segmentation? Market segmentation is sizing […]

February 12, 2016
By ResearchFox Team
Market Research

Mystery shoppers : The unique way to check service standards and employee integrity

Collecting feedback from customers is just the same old thing, however the appropriation of Customer Satisfaction projects has turned out to be more far reaching with the advent of innovations. It is pertinent for an organization to understand the underlying value of meeting up day to day expectations by adhering to its SLA’s. One way […]

ResearchFox Team

The Digital Storefront Experience: Shaping Retail’s Future

The Digital Storefront Experience: Shaping Retail’s Future

PHD Concept – Passion, Hunger & Drive of the Startup

Value Chain of Unmanned Decision Science Industry

Digital disruption is more than a Buzzword!!

Think Social Media before Launching a Product/Service

Digital Wallet – Let’s Get Digital

Sentiment Analysis in Market Research: Methods & Uses

What Is a Brand Bible? Components and Research Guide

Stay ahead of your consumers – segmentation continues to create opportunities for growth

Mystery shoppers : The unique way to check service standards and employee integrity

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