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Case Studies

Recruitment Strategy and Execution for Specialized Primary Research
Recruitment Strategy and Execution for Specialized Primary Research

Recruitment Strategy and Execution for Specialized Primary Research

ABOUT THE CLIENT A specialized research institute conducting confidential B2B healthcare studies. APPROACH Qualitative research PROBLEM STATEMENT A Research Institute needed to secure high-quality, hard-to-reach professional profiles (e.g., senior IT decision-makers, specialized engineers) required for a confidential B2B primary research engagement. The success of the entire research project depended on finding qualified participants. OUR SOLUTIONS […]

Recruitment Strategy and Execution for Specialized Primary Research

Recruitment Strategy and Execution for Specialized Primary Research

ABOUT THE CLIENT A specialized research institute conducting confidential B2B healthcare studies. APPROACH Qualitative research PROBLEM STATEMENT A Research Institute needed to secure high-quality, hard-to-reach professional profiles (e.g., senior IT decision-makers, specialized engineers) required for a confidential B2B primary research engagement. The success of the entire research project depended on finding qualified participants. OUR SOLUTIONS […]
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BETA TESTING OF ONLINE GAMING APP

BETA TESTING OF ONLINE GAMING APP

ABOUT THE CLIENT Client is a leading gaming company in India APPROACH Qualitative research Sample Size – 300 PROBLEM STATEMENT Evaluate the beta product’s performance in a real-time gaming environment and assess user interest, willingness to play, and overall engagement with the game. Gather feedback on UI, interface, and gameplay experience and identify issues and […]
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DMRC

DMRC

ABOUT THE CLIENT Client is a public transportation authority APPROACH Qualitative research Sample Size – 24 PROBLEM STATEMENT Identify usability issues and errors that hinder the end-to-end journey of Delhi Metro commuters. Validate customer experience, understand what resonates with users, and pinpoint areas for improvement. Determine essential features required on the application page for enhanced […]
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LIP APP

LIP APP

ABOUT THE CLIENT Client is an insurance company APPROACH Qualitative research Sample Size – 12 PROBLEM STATEMENT Understand future financial plans and saving interests of different investor profiles. Analyze investment priorities and reasons for purchasing LIP (Life Insurance Policies). Assess the ease of accessing and navigating the company’s website for policy selection. Evaluate the comfort […]
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NEW ACCOUNT-BANKING APP

NEW ACCOUNT-BANKING APP

ABOUT THE CLIENT Client is a neobank company APPROACH Qualitative research Sample Size – 10 PROBLEM STATEMENT Identify challenges faced by first-time users while opening a bank account via the app. Test and finalize the most user-friendly account opening process. Analyze pain points where new users get stuck during onboarding. Improve user experience and satisfaction […]
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BANKING APP

BANKING APP

ABOUT THE CLIENT Client is a study-abroad consultancy platform providing an app-based solutions APPROACH Qualitative research Sample Size – 10 PROBLEM STATEMENT Identify challenges faced by customers while using the banking app. Test different account opening methods and determine the most user-friendly option. Analyze areas where customers struggle during onboarding. Gather feedback on improving user […]
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EDUCATION

EDUCATION

ABOUT THE CLIENT Client is a study-abroad consultancy platform providing an app-based solutions APPROACH Qualitative research Sample Size – 10 PROBLEM STATEMENT Understand the pain points students face while applying for admissions abroad. Assess how students gather information about courses and colleges abroad. Evaluate the perception of a one-stop solution for studying abroad. Gather feedback […]
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CUSTOMER SATISFACTION AND PERCEPTION STUDY FOR AN ECOMMERCE COMPANY

CUSTOMER SATISFACTION AND PERCEPTION STUDY FOR AN ECOMMERCE COMPANY

ABOUT THE CLIENT Client is a leading ecommerce company in India APPROACH Qualitative research Sample Size – 500 PROBLEM STATEMENT Understand consumer perception towards online recharge solutions and the companies offering them. Identify challenges faced by consumers using online services for recharge. Measure customer satisfaction with customer support services. Assess the effectiveness of offers and […]
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FEASIBILITY STUDY OF SETTING UP SMART STARTUP CITY IN BANGALORE

FEASIBILITY STUDY OF SETTING UP SMART STARTUP CITY IN BANGALORE

ABOUT THE CLIENT Client is a leading real estate development company in India APPROACH Qualitative research Sample Size – 1000 PROBLEM STATEMENT Understand the living and workspace preferences of startups and tech-oriented communities in Bangalore. Assess the feasibility and acceptance of setting up a Smart Startup City in Bangalore. Provide a decision-making tool to determine […]
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MICRODATA FOR REAL ESTATE BROKERS ON MICRO MARKET

MICRODATA FOR REAL ESTATE BROKERS ON MICRO MARKET

ABOUT THE CLIENT Client is a real estate consulting firm APPROACH Quantitative and Qualitative research PROBLEM STATEMENT Understand the micro market dynamics in real estate, particularly focusing on both organized and unorganized builders. Provide valuable insights on market penetration strategies for the client. Profile competitors and gather data on leading and upcoming real estate builders. […]
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