Everyone is wondering (and few are worrying!) about digital disruption taking place across...
I firmly believe that most of the organizations are relying on social media nowadays due to their...
Sounds not new but purely changing the traditional mode of payment. If we look at 20 years back...
Sentiment Analytics is not a new concept in business ecosystem, it exists even before the concept of...
Companies invest money in creating logos, ads, marketing materials, packaging, and so on and then...
Start-up and established conglomerates ponder about creating or pivoting their business models and...
A firm cannot devise a market strategy without market segmentation. If firms don’t do segmentation...
Collecting feedback from customers is just the same old thing, however the appropriation of Customer...
India is the second most populous country in the world with an estimated population of 1.27 billion...