ABOUT THE CLIENT
Client is a leading IT solutions company
APPROACH
Quantitative and Qualitative research
Sample Size - 400
PROBLEM STATEMENT
To analyze the changing trends in IT spending by comparing last year’s vs. current year’s budget.
To identify key IT spending areas, including business and technology priorities.
To assess the immediate IT improvement plans and digital transformation strategies across industries.
To understand resilience and business continuity planning in a post-pandemic scenario.
OUR SOLUTIONS
Conducted secondary research to analyze publicly available data and establish initial hypotheses.
Reached out to 400 technology leaders across eight industries through telephonic interviews.
Validated hypotheses through primary research, gathering insights on IT priorities and spending shifts.
Examined trends in digital infrastructure, workforce tools, and business transformation challenges.
KEY TAKEAWAYS
Identified new IT spending priorities and shifts across different industries.
Analysed the impact of digital transformation and deployment strategies post-pandemic.
Highlighted key business priorities, resilience strategies, and talent transformation trends.
Assessed the business value that technology buyers seek and their digital infrastructure investments.
OUTCOME
Provided clarity on post-pandemic IT spending trends, including priority areas and immediate needs.
Offered insights into challenges and business value expectations during technology adoption and deployment.